Over the years, I’ve lost count of how many business owners have told me the same thing:
“We don’t have a plan — we just fix things as they go wrong.”
When you’re growing a business, IT often becomes that thing you only think about when something breaks. It’s not a priority — until it has to be.
But here’s the truth: your IT should do more than just keep things running. It should help you grow, stay secure, and work smarter, every step of the way.
That’s why having a proper IT strategy matters. One that’s shaped around your goals, not just your systems.
Whenever I meet a new client, we don’t dive straight into the tech. That comes later.
We start with the business.
What are you aiming for in the next 12, 24, or even 36 months? Are you growing your team? Moving into new markets? Tightening up operations?
If I don’t know where you’re going, how can I help make sure your IT supports the journey?
IT shouldn't be an afterthought. It should be one of the tools that helps you reach your goals faster, more securely, and with less stress.
Once we’ve got a sense of your destination, we take a proper look at where you are today.
This part is often an eye-opener.
Maybe you’re working with outdated systems. Maybe you’re juggling too many tools that don’t quite work together. Or maybe your current IT provider is just ticking boxes, without really adding value.
That’s OK. This isn’t about blame. It’s about spotting the gaps and fixing them.
We usually start with simple but powerful questions:
This is where we get honest — and where real progress starts.
One thing I can’t stand? Short-term fixes.
Strategy is about future-proofing. Making sure your IT can grow with you, instead of becoming a bottleneck that slows you down.
We typically work with clients on a 3–5 year strategy. Some even think 7 years ahead.
Because when you’re scaling, everything changes — fast. Headcount, offices, ways of working. Your IT needs to be flexible enough to keep up.
Thinking ahead now saves a lot of headaches later. It helps you avoid quick decisions that turn into long-term problems.
Here’s something I feel really strongly about.
Too many businesses try to figure this stuff out on their own. Or they rely on IT providers who just react when something goes wrong.
That’s not strategy. That’s firefighting.
You need someone who gets the bigger picture. Someone who listens, who challenges your thinking, and helps you make clear, confident decisions.
That’s exactly why we started CREAVO. To be the kind of IT partner we’d want for our own business.
Balanced advice. Measured guidance. Focused on outcomes that matter.
IT strategy doesn’t need to be complicated.
In fact, the best strategies I’ve seen are simple.
Set a few clear priorities. Review them regularly. IT isn’t something you set and forget — it evolves with your business.
At CREAVO, we help business leaders take the long-term view of their technology.
We sit down with you, get to know your goals, and work with you to build a strategy that’s tailored, practical, and designed to help your business grow.
No jargon. No upselling. Just honest advice we’d follow if it were our business, our team, our future.
In this article, Tom explores how the right technology can remove daily frustrations, boost productivity, and help your team do their best work with confidence.
In this article, Chris shares some common signs that your IT provider might not be keeping up with your business — and why it’s important to expect more than just quick fixes.
